Program Duration
4 Years
Year 1: Online
All American Undergraduate Program
Years 2, 3 & 4: On-Campus
Purdue University Northwest

Post Study Work Rights Duration

1 Year

Average Salary

On average, graduates of Bachelor of Science in Business - Marketing earn $81K per year

Career Prospects

Marketing Assistant, Entry-level Sales Representative, Promotions Manager, Public Relations Specialist, Advertising Assistant

Program Overview

A marketing major from Purdue University Northwest emphasises the strategies of integrated marketing communications to effectively reach target audiences. Students gain experience in creating impactful campaigns, honing their creative and analytical skills. The degree prepares graduates for diverse roles equipping them with the knowledge to navigate digital platforms, analyse consumer behaviour, and contribute to successful marketing strategies.

Admissions Information

ACADEMIC QUALIFICATIONS

Completion of AISSCE with 60% or above and no IELTS required. Click here for more details.

Fees: Year 1 (Online)

INR 7,50,000 + GST

UNIVERSITY FEES: YEAR 2 ONWARDS (OVERSEAS)

Tution: $19,023 per annum (Approx.)
Living Expenses: $9,097 per annum (Approx.)

SCHOLARSHIPS

Click here for year 1 merit-based scholarships.

TOTAL STUDY COSTS WITH THE WORLDGRAD

Total Tuition: INR 55L (Approx.)
Total Study Costs (Fee + Living): INR 78L (Approx.)
Total Savings: INR 16L (Approx.)

Program Structure

Year 1: Smart Program

The All American Undergraduate Program is designed for students who want to accelerate their undergraduate education, saving time and money while building a solid academic base in the USA. The program allows students to complete up to one year of their undergraduate degree remotely from home and then progress to campus to complete the remainder of their degree. In order to advance to Purdue University Northwest, students must achieve a minimum GPA of 2.0 in The WorldGrad's All American Undergraduate Program. Students will study up to 10 modules (up to 30 credits) with The WorldGrad from the following list of subjects.

1. MAT273 - Applied Statistics I
2. LAW211 - Business Law I
3. MAT181 - College Algebra
4. ENG201 - Introduction to Literature
5. PSY101 - Introduction to Psychology
6. COM130 - Introduction to Speech Communication
7. POL101 - Introduction to the American Political Process
8. MKT151 - Introductory Marketing
9. MGT201 - Management of Organizations
10. ECO222 - Microeconomics
11. ECO221 - Principles of Macroeconomics
12. ENG142 - Rhetoric and Academic Writing
13. ENG141 - Rhetoric and Introductory Research Writing

Year 2 Onwards: On-Campus

After the completion of the Smart Program, students progress to Purdue University Northwest to study the remaining core and elective courses on campus and complete their degrees. Once on campus, students will be eligible for CPT and OPT during and after completing their studies. Further information on the On-Campus program structure, courses and CPT and OPT opportunities is available with our Admissions Team.

Visit University Website

Admission Process

CHOOSE A PROGRAM

With the help of our admissions team, select a program of your choice from our wide set of globally ranked partners.

SUBMIT APPLICATION

Fill out our online application form along with the necessary documents. Our admissions team will guide you through the process.

RECEIVE ADMISSION OFFER

Once your application is approved by The WorldGrad and our partner institution, you will receive an offer for enrolment for the online program as well as the on-campus component. Offers can be made within 24hrs of receiving an adequately filled application.

CONFIRM ENROLMENT

Accept your offer by submitting a confirmation fee as mentioned in your offer letter. Since we have limited seats, enrolment would be void if confirmation fee is not received as stated.